Alexander McQueen for Target

In March, Target will launch a new marketing ploy called Designer Collaborations. According to Women’s Wear Daily, “The program will bring the styles of well-established designers to the mass merchant at typical Target prices.” First in line is Alexander McQueen, whose line will include rock inspired studding and tattoo print fabric. Do I smell Ed Hardy Junior?? ICK. Designer Collaborations is a TOTALLY separate entity from Target’s Go International campaign, which features a more “up and coming” set of designers. No word on pricing or release date yet, but we’ll keep you posted.

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